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What is Web Performance Monitoring? | Pont Plouzen

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What is Web Performance Monitoring?

Web performance, also called web optimization can be defined as increasing the speed of a web page which is downloaded and displayed on a user’s web browser. There are many examples of website performance issues, that have cost people not only large sums of money, but also the loyalty in some of their users. The importance of web performance monitoring came into light when the realization of the need to quicken response time of a page was recognized. When e-commerce became popular during 2004, it was those who were able to optimize their web pages that dominated the market.

All of us have experienced the sudden crash of a web page and the immediate frustration that it brings along with it. When this problem becomes a recurring event it is then categorized as an issue. This can severely alter a user’s experience, and perception of your webpage. Web performance monitoring plays a big role in every aspect in today‚Äôs internet based society.

Why is web performance monitoring important?

There are many reasons as to why web performance monitoring is a key factor in running a successful website.

User Satisfaction: It is a common occurrence that if a web page does not load fast enough, the user will quickly abandon that page and continue on to one that provides faster results. Instead of progressing onto your page to find the information they seek, another site will then be able to simply swipe users from under you, due to the lack of proper performance. In order to satisfy the user, performance needs to be up to par.

Improved search results: For several years now, the load time of a webpage has started to be taken into account when being ranked on search engines like Google. This is quite an important element now. It can determine the amount of users who end up visiting your site. Having a high speed page also increases the amount of mobile users that will visit your page. This is due to the slower speeds that are accessed on the phone.

Ways to improve website speed:

  1. Minimize HTTP Requests: This can be done by simply eliminating unnecessary aspects of the website.
  2. Enable compression: It is crucial to enable caching in order to improve the performance of your website.
  3. Minify resources: Remove spaces, line breaks, in your code that create a poor performance.
  4. Photos and Videos: Optimize the photos and graphics on your webpage. Larger more elaborate images create a slower loading time.
  5. Optimize CSS delivery: By dividing your CSS into two parts this can greatly improve website performance.
  6. Reduce direct links: By doing this, it will reduce the number of HTTP requests and increase load time.
  7. Reduce the number of plug-ins: Too many plug-ins will generate a slower page, and crashes will happen more often.
  8. Optimize CSS: Generally an external style sheet is preferred, which can lessen code size.
  9. CDN: CDN is a series of servers that minimize the load time of a page and increase the speed of a download.
  10. Monitor Web Performance: Monitor your page regularly, and make any updates/adjustments that are necessary. Perform some tests in order to test website speed.

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